The Social Scoop


Welcome to the Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest…

Snapchat Challenges Facebook
Snapchat is building their advertising technology to rival Facebook for web time. With nearly 7 billion views of videos daily, snapchat is a rising advertising platform.

Entrepreneur’s Survival Guide
Trying to build a business? Read up on these 7 tips to find out how to survive your first year.

Changes to Twitter Timeline
Twitter announced that like facebook, they want to try organizing the timeline by relevance instead of reverse chronological order.

Conversational Ads
Twitter introduces new conversational ads which will help increase consumer engagement by using call to action buttons with custom hashtags.

Keep up with the Trends
Because social media is constantly changing and updating, it’s hard to stay on top of the trends. Read up on these tips for this year’s social media marketing trends.


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